How Much of the Internet Is Fake ? Turns Out, a Lot of It, Actually.
▻http://nymag.com/intelligencer/2018/12/how-much-of-the-internet-is-fake.html
How much of the internet is fake ? Studies generally suggest that, year after year, less than 60 percent of web traffic is human ; some years, according to some researchers, a healthy majority of it is bot. For a period of time in 2013, the Times reported this year, a full half of YouTube traffic was “bots masquerading as people,” a portion so high that employees feared an inflection point after which YouTube’s systems for detecting fraudulent traffic would begin to regard bot traffic as real (...)
#Google #Facebook #YouTube #algorithme #cookies #manipulation #publicité